Answers.
No sales pitch attached.
The questions trades actually ask, answered properly, including the ones where the honest answer is that you should not spend money with us yet. Every page says when it was last updated and who wrote it.
Google Business Profile
Suspensions, reinstatements and the profile settings that decide whether you appear on the map at all.
- Why has my Google Business Profile been suspended, and how do I get it back?
- How do I rank higher on Google Maps for my trade?
- How do I get more Google reviews as a tradesperson?
- Why was my Google Business Profile suspended when I didn't change anything?
- How do I appeal and get a suspended Google Business Profile reinstated?
- Why do service-area businesses like trades get suspended so often?
- How long does Google Business Profile reinstatement take?
Directories and lead fees
What Checkatrade, MyBuilder and the rest actually cost, and what owning the same enquiry yourself involves.
How local search works
Plain answers to the questions trades ask before spending anything on SEO.
Roofing
Questions specific to running a roofing business, where the storm cycle and job values change the answers.
- How do roofers get leads without paying Checkatrade?
- What does a roofing website need to rank?
- Why isn't my roofing business showing on Google Maps?
- How much should a roofer spend on marketing?
- Roofing SEO or Google Ads, which should a roofer do first?
- How long does SEO take to work for a roofing business?
- What do customers search before hiring a roofer?
- + 3 more in roofing
Plumbing
Questions specific to running a plumbing business, where emergency and planned work behave like two different trades.
- How do plumbers get leads without paying Checkatrade?
- What does a plumbing website need to rank?
- Why isn't my plumbing business showing on Google Maps?
- How much should a plumber spend on marketing?
- Plumbing SEO or Google Ads, which should a plumber do first?
- How long does SEO take to work for a plumbing business?
- What do customers search before hiring a plumber?
- + 3 more in plumbing
Electrical
Questions specific to electrical contractors, where compliance work repeats and letting agents buy differently from homeowners.
- How do electricians get leads without paying Checkatrade?
- What does an electrician's website need to rank?
- Why isn't my electrical business showing on Google Maps?
- How much should an electrician spend on marketing?
- Electrical SEO or Google Ads, which should an electrician do first?
- How long does SEO take to work for an electrical business?
- What do customers search before hiring an electrician?
- + 3 more in electrical
Trade websites
What a website has to do before search work is worth paying for.